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Tuesday, February 13 • 1:00pm - 2:00pm
Campaigns to Reach the Masses

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You know you need to develop a public relations strategy, but you're just not sure how to put it together or what it should entail.

Join the members of the local chapter of the Florida Public Relations Association as they share details of successful campaigns they spearheaded.

They will share:
- Tools and platforms used;
- Pitfalls;
- Timing;
- and storytelling techniques.

 Sign up for this session and walk away knowing how to better reach the masses.

avatar for Estella Gray

Estella Gray

Estella specializes in public affairs, strategic communications, grassroots organizing and media relations with Hill+Knowlton Strategies. Estella has developed award-winning public affairs programs in Tampa Bay. Most recently, Estella was a government affairs manager for the Southwest... Read More →

avatar for Shaleria Faison

Shaleria Faison

Shaleria is the senior manager of social media at Taylor Media Corporation, named by Inc. 5000 as the fastest growing private media company in the country. Shaleria focuses on analyzing audience content affinity, network growth and emerging trends to build innovative social media... Read More →
avatar for Chris Gent

Chris Gent

Chris Gent is vice president of corporate communications for Kissimmee Utility Authority, Florida’s sixth largest municipally-owned electric utility. He holds responsibility for the utility’s internal and external communications, including marketing and advertising, media and... Read More →
avatar for Liana Lopez

Liana Lopez

Liana Lopez, APR, serves as the Chief Communications Administrator for Hillsborough County, Florida. She is a highly motivated public relations strategist with over 20 years of experience in the non-profit, corporate and government sectors. She is well practiced in crisis management... Read More →
avatar for Colleen Thayer

Colleen Thayer

Colleen is a public relations professional, and political advocate (lobbyist) with more than 20 years under her belt. She’s had the opportunity to work at the federal level for Congressman, Porter Goss, and her first entree into the political arena. Then a stint in the state House... Read More →

Tuesday February 13, 2018 1:00pm - 2:00pm EST
2 - Cavu @cavu_tpa