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David Etheredge

David is CEO and Co-Founder of SavvyCard, a digital marketing startup servicing the Real Estate industry based in St. Petersburg Florida. David serves as a Board Member for Tampa Bay Wave, one of the leading Entrepreneurial support organization in Florida. David has more than 20 years’ experience in consumer software development with such companies as Disney Interactive and Hasbro Interactive. David is a TedX speaker on the Trust Economy and also regularly speaks on Capitalization Strategy for Startups and provides mentorship to local entrepreneurs. David grew up on a cotton farm in Texas, was an actor for a time in Hollywood and now lives with his wife and SavvyCard Co-Founder, Lisa Nalewak, in Clearwater, Florida.

SavvyCard is a Software-as-a-Service Lead Development Platform that simplifies the process and improves performance of advertising through digital ad channels such as Facebook. SavvyCard’s primary market is residential real estate and the company has recently signed an agreement with CoreLogic (NYSE: CLGX) to resell SavvyCard powered services to the real estate market nationally. Realtors spend over $9.8 billion annually in marketing, much of this on Facebook. SavvyCard has been described by Real Estate industry insiders as the “simplest and most cost-effective way for Real Estate Agents to advertise listings and farm qualified buyer and seller leads from Facebook”.